Social Theory #38 (part 2) - Social Sonar Amplifiers

Many thanks to "the daily emmett" research correspondents Mike and Phil for contributing to further articulate the Social Sonar thesis. At issue: The observed presence of amplifiers and the apparent need to arrive at a factored social load.

In our previous post, we defined the base attractiveness quotient (e). While each subject carries his/her own value for e, this theoretical value must be factored with other amplification variables (x) to arrive at a more functional attractiveness quotient (E). Amplifiers may include anything from a nice car to the ability to perform magic. These amplifiers must then be measured in terms of their social weight (m), and averaged into a cohesive representation of the subject's perceived attractivity.

Using Bill Gates as a case study, we can see that, taken on his own with an unfactored value for E, we observe the anticipated response to the common nerd (fig.1). However, when factored appropriately (fig.2), we garner a more accurate representation to the observed phenomenon, where- to quote one perceptive reader- "Bill Gates has 10's waving at him from Mars."